Brief Description
Empowered by AI and machine learning, the goal of this application is to enable users to collaboratively sort through millions of keywords efficiently. This application is used by SEO professionals and non-professionals for keyword discovery, clustering, and content planning.
My Role
As the Product Designer, I wire-framed, designed, prototyped, and managed the development of this complex web application. I also created all of the marketing materials and branding in collaboration with the sales team.
The Process
Working with a team of SEO experts who provided invaluable insight on project goals and needs, and guided by user research and analysis I developed initial wire-framing and pixel-perfect designs.
I converted the static designs into many different interactive prototypes, each focused on a different process or user journey.
This process was cyclical and the designs went through many iterations as feedback was received and implemented.
I managed a talented team of developers and participated in the front-end development to ensure the final product matched my static designs.
I converted the static designs into many different interactive prototypes, each focused on a different process or user journey.
This process was cyclical and the designs went through many iterations as feedback was received and implemented.
I managed a talented team of developers and participated in the front-end development to ensure the final product matched my static designs.
Shown here is a small sampling of the design work completed. The live app is locked behind a paywall, but you can click through one of the many prototypes I created for a more hands-on view.
